A study by Stanford showed that 75% of users will judge a company’s credibility based on the design of their website. Are you giving people a good impression with your website? If not, it’s time for a Website Refresh.
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Building a relationship with your customers is key to a successful business. Understanding your customers, knowing what will make their lives easier and better, will help you solve their needs. Use communication effectively, go above and beyond your customers’ expectations, and get feedback to build strong relationships with your customers.
This article contains links to outside businesses used and recommended by VantagePoint Marketing. These are businesses we believe in and want to support, we receive no compensation for providing these recommendations.
As the holidays wrap up and the year comes to an end, it’s a good time to take a step back and review your business performance from 2019. Now’s the time to wrap up any loose ends and prepare to start the year strong! Set aside an hour or two each day for a week or so to take a serious look at your business.
With the wins and losses fresh in your mind, it’s the perfect time to recap what worked and what didn’t. Don’t get discouraged if you tried something and it didn’t get the results you expected. Turn the rough patches into learning experiences and create something positive from them. Go into the process with a positive mindset, detached from personal feelings, with a desire to make your business better.
FREE GOOGLE MY BUSINESS WEBSITE BUILDER
Should you build a free Google My Business Website?
Google My Business Websites are on the rise, and the question is- Should you build one? Google officially launched its Website Builder within Google My Business to help small businesses easily create websites, especially for those who don’t yet own their own website.
According to a Google My Business Help thread on Tuesday, June 13, 2017:
One of the most common actions people take when exploring a Google listing is to go to the website, but we know that getting a website can still be a challenge for a lot of small business owners around the world: too complex, too expensive, too time consuming. Millions of small businesses (60% of small businesses globally) don’t yet have a website. It is a free tool that allows small business owners to create a simple, striking website in just a few minutes. It’s easy, and you can create and edit your new website from your computer or your phone!
First, let’s look back at how free website builders have been discussed as being counterintuitive to your online marketing goals. We’ve discussed the many reasons before why you should never use a free website builder.
- Rented, Not Owned
- Limited Pages, Limited Data
- Poor Analytics
- Poor First Impressions
- Design Quality
- Mobile Friendly
- Responsive Programming
- No Branding
- Advertisements
- No Support
And so on. So what’s different here?
What makes a Google My Business website so special?
Do NOT Buy a Website Without Being Asked These 7 Questions
Congratulations! You’ve decided to take a trip down the information super highway. You’ve packed your bags and know where you want to go, but you’re just not sure where to turn or how you’ll get there. So you decide to turn to the experts for direction: A Local Website Designer.
It’s true that your website will be the “car” that drives you through the world wide web. So your website designer is your “car dealer”, for lack of a better term. Now the question is: Which car dealer do you choose? Some will talk fast enough to make your head spin, utilizing the high-pressure technique. Others will charm you with technological facts, big promises, and big words. -So how do you decide who to buy a website from?
SIMPLE. Make sure your car dealer (website designer) cares about YOU and your goals- and cares enough to ask the following questions:
