A study by Stanford showed that 75% of users will judge a company’s credibility based on the design of their website. Are you giving people a good impression with your website? If not, it’s time for a Website Refresh.
Businesses are having to close their doors to help prevent the spread of COVID-19, but that doesn’t mean you have to put your business into hibernation. Many businesses have transitioned to work remotely, but what if your business has a hands-on or in-person product/service?
You may not be ready for Christmas music and holiday decorations, but that shouldn’t apply to your marketing. If you don’t have a holiday marketing strategy, this could be your last chance before things get busy and you run out of time for marketing.
Whether you’re building a massive holiday campaign or something small, these tips can help you have a successful holiday season. Remember to connect with people instead of just throwing ads and discounts in their faces. Think about the businesses you buy from and the relationships you have with them.
Need help figuring out how to reply to Google reviews?
We have all the tips and tricks for how to reply to your clients!
Replying to Google reviews can be one of the most crucial parts of your business. Most of your future clients are likely to check out what your previous and current clients are saying and it’s essential to show that you care about them by taking the initiative to reply to their reviews.
Besides responding to your clients reviews being beneficial to you, Google has made responding to reviews a simple task to complete with just a few short clicks.
FREE GOOGLE MY BUSINESS WEBSITE BUILDER
Should you build a free Google My Business Website?
Google My Business Websites are on the rise, and the question is- Should you build one? Google officially launched its Website Builder within Google My Business to help small businesses easily create websites, especially for those who don’t yet own their own website.
According to a Google My Business Help thread on Tuesday, June 13, 2017:
One of the most common actions people take when exploring a Google listing is to go to the website, but we know that getting a website can still be a challenge for a lot of small business owners around the world: too complex, too expensive, too time consuming. Millions of small businesses (60% of small businesses globally) don’t yet have a website. It is a free tool that allows small business owners to create a simple, striking website in just a few minutes. It’s easy, and you can create and edit your new website from your computer or your phone!
First, let’s look back at how free website builders have been discussed as being counterintuitive to your online marketing goals. We’ve discussed the many reasons before why you should never use a free website builder.
- Rented, Not Owned
- Limited Pages, Limited Data
- Poor Analytics
- Poor First Impressions
- Design Quality
- Mobile Friendly
- Responsive Programming
- No Branding
- No Support
And so on. So what’s different here?
What makes a Google My Business website so special?