The BratTats.com logo was a really fun design to create. To blend the typically conflicting styles of the tattoo world with the parenting life was a fun challenge. We chose a lighter font familiar with typical tattoo styling with ornamental tat-icons framing the title. As a tip of the hat to the Veteran working mom who owns this business, we snuck in an “O” and “S” into the design: the initials of her kiddos.
The logo was also provided with alternate layout options for various reproduction needs: A simple title-only style, a .com version, a profile-size layout, and multiple color options.