Know your competitors and make your business better!
Every business is in competition. Even if you’re the only business of your type in your area, you face competition with consumers choosing to spend their money elsewhere. By knowing who your competitors are, you can have an inside perspective as to why you might be losing out to someone else, as well as make changes to increase your business and margin.
Unsung Community Heroes
Chapter 1: Calinn Green
Unsung Community Heroes: Doing what’s right in the interests of a community without promise of personal gain or recognition, and often at great personal expense.
It isn’t always easy to give the unsung heroes of this world the recognition they deserve for the work they do for our communities. Rarely asking for help or assistance, they’ll give the last of themselves before ever going back on their word. They understand more than most the meaning of a promise and the investment it takes to really make a difference. They don’t invest themselves lightly. Their time is valuable and to have their attention dedicated to a goal is as close to a guarantee for success as you can get. These heroes keep our communities and networks growing, improving, and moving forward and we all benefit from their efforts whether we know it or not.
This small recognition is for a local Minnesota hero. A veteran. A mom. An entrepreneur. A volunteer. A magic maker.
We (VantagePoint Marketing, LLC.) met Calinn through the amazing Veteran business network, Trust Vets. She was a new member just getting her feet wet within the network, looking to grow her My Legacy Photography business. We were lucky enough to work with her on her website in exchange for her amazing photography skills, and are still pretty sure we got the better part of that deal. Since that first headshot session in Anoka, MN, we’ve watched how many different ways Calinn chooses to dedicate herself to the community and the network around her.
For instance, her incredible dedication to the non-profit organization Flags for Fort Snelling: a non-profit organization that takes on the responsibility of organizing the funds and volunteers necessary to place nearly 200,000 flags in the name of over 200,000 heroes laid to rest at Fort Snelling National Cemetery for Memorial Day. At that point, the young organization had been in operation for only two years, placing a flag on just a small fraction of the headstones, limited by funding and organizational help.
But change was on the horizon when a Leadership Team was formed in August 2017– A team dedicated to making 2018 the first time in 35 years every headstone of the cemetery would receive an American flag.
So, can you hear it?
Can You Hear the Call
Anoka Music Video
Over the past few days, the VP Team has been working on an exciting new promotional project. Marketing the city of Anoka, we are shooting a low-budget music video called “Can You Hear the Call”- A saucy, swing-style song originally written and performed by the UK band called, ELECTRIC SWING CIRCUS. (https://electricswingcircus.com/)
Rocky Borchardt of VantagePoint Marketing, LLC has contacted the band, purchased the rights to this catchy tune, and rewrote the lyrics to promote some of the staple businesses in Anoka. She has single-handedly directed the over 20 hours of filming done this week. By her side, our videographer, Matt Perkins with Perkins Media (https://www.perkinsmediagroup.com/) has been shooting the video and will provide the exciting footage. Local artists and audio production specialists will be providing the vocal artistry, meanwhile, Anoka’s own STUDIO ONE Dance Studio (https://www.studioonedancemn.com/) will provide many of the moves. We will be excited to announce the finished video this fall!
Do you need Minnesota property maintenance?
Last week I finally started prepping my house for my annual Fourth of July party, and property maintenance was a must. I’m a single mom with a very active and driven 11-year old, on the board of a local non-profit, a soccer coach, and help run two growing companies. Free time to maintain my property is one thing I don’t have.
So I stepped out into my garage and surveyed the situation. Oh, hell no. Where in the world did all of this JUNK come from??
A broken grill, extra scooters that I have no idea where they came from, scrap metals that I have been swearing to cash in… It was season one of “Hoarders” in there. There was no way that I would be able to get all of this junk removed before my guests arrived. I grabbed my phone and started to text all of my Minnesota friends and family to see who wanted to partake in a garage clean out party. As it turns out… zero. (really, guys?)
BUT WAIT! Why in the world I didn’t think of Jayson’s Crestview Property Maintenance in the first place, I have no good excuse. I blame global warming.
I called Jayson and completely whined about my junk removal needs. I believe my first words were “My address is XXX something Coon Rapids, and I’m buried in junk, HELP!” After he settled his laughing, he assured me that he’d be able to get my garage junk cleaned out in a hustle. Two days later, Jayson’s team followed up on his promise better than I imagined.
They removed ALL of the junk from my garage, they mowed my lawn, trimmed the driveway, weeded my front garden bed, and gave me the best property maintenance services I’d ever received. Can you imagine the compliments I’m going to receive at my party this year??
If you’re looking for junk removal or Minnesota property maintenance services, boy oh boy do I know who you need to call. 612.207.0274 and ask for Jayson. Tell him Rocky sent you and that she is STILL thankful for his amazing services! www.CrestviewMaintenance.com – Leave them a review HERE!
We have had a blast working with Jayson on the website design of Crestview Property Maintenance since 2015, and are excited to see his small business grow to support his adorable Minnesota family!
Where to Order Personalized Wood Signs
If you’re in the market for a creative way to highlight the branding of your company name, we happen to have a personal recommendation to visit www.CedarRustics.com today to order your personalized wood signs!
Cedar Rustics Personalized Wood Signs is located in Anoka, Minnesota and is a true staple for the community. We have personally worked with Sign Station, who owns and operates Cedar Rustics, for the signage for our office when we moved to the Anoka area. As an online marketing company, the signage offered by Sign Station suited our branding perfectly. However, if you appreciate a more traditional and rustic style, you don’t want to miss out on the custom wood signs they offer.